Website Design Services: Custom Web Design for Business Websites and Online Stores

What web design is and why it matters

Web design is planning how a website looks, how it reads and how it leads visitors to take action.

Website design covers page layout, colours, fonts, images and buttons. Good design makes a website easy to use, fast and easy for search engines to understand. Visitors decide within seconds whether to stay, so the first impression of your design often decides whether you get the enquiry.

Our web design services and what each package includes

We offer four design services – online store, company website, landing page and personal website – each with wireframes, a mobile mockup and revisions.

Every package includes the core elements of web design: structure (wireframes), colour palette, fonts, icons, desktop and mobile mockups and development-ready files.

Online store

• Custom design of the home, category, product and cart pages.
• Up to 5 screens and up to 3 revision rounds.
• Wireframes, colour palette, fonts and icons.

Company website

• Website design that follows your brand and brand book.
• Up to 5 screens and up to 3 revision rounds.
• Responsive design for desktop, tablet and phone.

Landing page

• Landing page design for online ads and Google Ads.
• A structure built for conversions.
• Up to 3 revision rounds.

Personal website or blog

• Design for a personal website, portfolio or blog.
• Up to 5 screens and up to 2 revision rounds.
• Easy-to-read articles and pages.

For more than 5 screens we prepare a quote based on the scope.

Professional web design: creative ideas, UX and SEO

Professional web design is not just visuals – it guides visitors to an enquiry or a purchase and is prepared for SEO from the mockup stage.

What UX and UI design are

UX, or user experience, defines how visitors move through the site: navigation, structure, buttons and forms. UI is the visual layer: colours, fonts, icons and intuitive elements. Good web design combines both to increase conversions.

Benefits of responsive design

According to StatCounter, around 58% of web traffic in Bulgaria in 2026 comes from mobile devices. That is why every mockup is designed for phone, tablet and desktop. The benefits:

• More enquiries from mobile – buttons, menus and forms are easy to use with a thumb.
• Better rankings – Google uses the mobile version of your site for indexing and ranking.
• One site for every screen – one set of content and one maintenance process.

Landing page design for online advertising

A landing page has one job – to turn a visitor from an ad into an enquiry or a sale.

If you pay for Google Ads or social media ads, every click costs money. That is why our landing pages have one clear offer, a short form and proof: reviews, clients and guarantees. The design is tested on mobile, where most ad traffic comes from, and built to load fast.

The process: website design ready for your content management system

The process has four stages, and each one ends with your approval.

• Consultation: your business goals, audience, competitors, number of screens and features.
• Brand materials: we use your brand book or create visual guidelines for the site.
• Design: our UX and UI specialists create wireframes and mockups for desktop and mobile.
• Approval and handover: we prepare the files for WordPress or another CMS.

Redesigning an existing website

If you already have a website and want a new look, our redesign service is the better fit.

Website design is for new websites and online stores: we start from a blank page and your brand. A redesign builds on your current site, keeps your content and Google rankings and changes the look and structure. The options range from a partial redesign of key pages to a full redesign or a move to a new platform. See our website redesign service.

How much website design costs and how long it takes

Design takes 2 to 6 weeks, and the price depends on the number of screens and features.

A small site with up to 5 screens is fastest. Online stores and company websites with many page types take longer because they need more templates. You get an exact quote after a consultation. If you also need development, see our website development and e-commerce development pages.

How to choose a web design company

Choose a company with a real portfolio, a clear process and a contract that states revisions and deadlines.

• Portfolio – real websites you can open and try on your phone.
• Process – wireframes before design and approval at every step.
• SEO and speed – design built for Google, not just for looks.
• Clear terms – number of screens, revision rounds and timeline in writing.
• Development and support – whether the same team can launch and maintain the site.

Frequently asked questions about web design

In short: you can order design only, you always get a mobile version and 2 to 3 revision rounds.